Emma Monk: Misinformation broke our societies for power

In this must-listen episode, Tim sits down with Emma Monk, a molecular biologist turned anti-misinformation campaigner, who has spent over a decade debunking falsehoods in mainstream media outlets and social media platforms, particularly X (aka Twitter).

Despite this being her first podcast appearance, Emma shares her journey with amazing energy, depth and passion, offering insights into how misinformation spreads and why it’s so dangerous in today’s society.

From uncovering the truth behind sensational headlines to explaining how media manipulation fuels emotional responses, Emma breaks down the mechanics of misinformation and the role of social media as an amplifier.

Emma emphasises the importance of real-world conversations in countering misinformation, explaining that building trust and educating people is far more impactful than online debates.

She doesn’t shy away from discussing the challenges posed by generative AI and its potential to worsen the misinformation crisis, as well as the societal and systemic failures that leave people vulnerable to propaganda. Yet, her optimism shines through as she shares practical advice for those looking to make a difference.

Join the conversation and learn how to battle against misinformation that is consuming our societies around the world.